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Why Do Different Brands Use the Same Part but Under Different Part Numbers in the Appliance Industry?

Why Do Different Brands Use the Same Part but Under Different Part Numbers in the Appliance Industry?

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The appliance industry is complex, with many brands sharing manufacturing resources and parts. It’s common to find the same physical component used across multiple brands but sold under unique part numbers. This practice stems from strategic partnerships, private labeling, and the need for brand-specific compatibility and inventory management.

1. Shared Manufacturing Partners

Many appliance brands, like Kenmore, GE, Whirlpool, and Frigidaire, do not manufacture all their own parts. Instead, they source components from the same suppliers or manufacturers. These OEMs (Original Equipment Manufacturers) produce standardized parts, such as pumps, thermostats, and control boards, that work across different brands' models.

2. Branding and Part Identification

To maintain brand identity, each company assigns its own part numbers to these shared components. For example, a water valve might have one number for Whirlpool and a different number for Kenmore, even though it’s physically identical. This branding helps customers associate the part with their appliance brand and ensures consistency in service and support.

3. Supersession and Compatibility

Over time, part numbers may be updated or superseded to reflect design improvements or broader compatibility across newer models. While the new number might be listed under one brand, other brands using the same part may retain their original numbering system.

4. Simplifying Inventory and Distribution

Unique part numbers make it easier for manufacturers and retailers to organize inventory. By differentiating parts with brand-specific numbers, they can streamline ordering and ensure that customers find the exact match for their appliance.


How Midwest Appliance Parts Can Help

At Midwest Appliance Parts, we specialize in identifying and sourcing parts for all major appliance brands, including those that share components. Our experts can cross-reference part numbers to help you find the exact part you need, even if it’s listed under a different brand.

Our trademark, "Find The Right Part. Right Now.", reflects our commitment to making appliance repairs simple and stress-free. Visit us at 2023 W Fullerton Ave, Chicago, IL 60647, call us at (773) 278-1300, or shop online at www.midwestapplianceparts.com for all your appliance part needs.

By understanding how the industry works, you can save time and money while ensuring your appliance gets the right replacement part!